THE FUTURE OF RETAIL
WE BRING TOGETHER IMMERSIVE RETAIL THROUGH VIRTUAL REALITY, INTERACTIVE MEDIA AND SHOPPING EXPERIENCES. WE CONNECT IT ALL THROUGH MOBILE AND DATA INTEGRATIONS THAT BOOST IN- STORE AND ONLINE SALES.
NOW NOW IS THE NEW TWIST ON LOCATION-BASED ENTERTAINMENT TRAVELING TO SHOPPING MALLS AS POP UPS, SEMI- PERMANENT AND PERMANENT..
People want to buy stuff. Brands want to sell stuff. Retailers want acquisition. Our formula for success is CURATION > EXPERIENCE > CONVERSION > TRANSACTION. Selling a ticket is not enough to qualify as a transaction. Closing the CRM Loop and allowing the consumer, mall-goer, etc. to experience a variety of interactive shopping experiences is THE FUTURE OF RETAIL.
OUR PRODUCTION PARTNERS
Founder of SEE CO, Vicki is an accomplished Media Producer with extensive experience in innovation, cause related entertainment, TV, location based entertainment, branded content, VR/AR, experiential marketing, sponsorship procurement, sales, and development in bringing projects and companies to life. Proven experience in leading the development of innovative projects and initiatives that create the "ah ha" moments that change paradigms, through the inspiring use of innovative media that bring people together. Currently involved with VR/AR projects, location based entertainment interactive experiences and technology, VR pods for the out of home market, 4D immersive entertainment, e-sports, and innovative media.
Possesses a change maker mindset, creating and producing projects that set the standard for things to come. From doing sales and marketing to bringing VR/AR and location based entertainment projects alive, to serving as a producer on a series of firsts: the first closed circuit rock concert of The Who- The Final Concert beamed into college campuses across the US , to Live Aid with Bob Geldof for Africa, 100th Anniversary of the Eiffel Tower in Paris, Millennium Dome Event in London, and others. Created and produced the global education project (www.theguardians.com) which was a trailblazing global distance learning project that brought together for the first-time students, teachers, and educational experts in a global interactive online learning site.
Clients include Y Dreams Global, Mandt VR, Mediamation, Research Narrative, Basis as well as others in fashion, cosmetics, and millennial lifestyle experiences . In the nonprofit space, clients include The Berggruen Institute of Global Governance, Ashoka's Youth Venture about youth social entrepreneurship.
Business Development Categories: Retail, Location Based Entertainment Education, Entertainment, Marketing, Virtual Reality, Media, Non-Profit, and Data.
Curt Doty, former studio executive and award-winning marketer, brings leadership experience across the entertainment and branding worlds.
As a creative entrepreneur, he recently launched two consultancies. CurtDoty.co specializes in integrated marketing, multi-channel storytelling, branding, identity and user experience with client engagements with Wizard World, Topps, The Grammys, Maserati, AARP, Spalding, Z-Living, The Decorist, Red Bull, Starz, The Santa Fe Independent Film Festival and many more. Vertuoso.co specializes in mobile focused vertical storytelling, branded and original content with recent clients of Viacom, Nickelodeon, MTV, BET, Snapchat, CBS, MSG and Energice.
Curt has an extensive legacy in television having worked on branding and image campaigns for clients such as Warner Bros TV, TV Guide, Discovery, ABC, FX, StarTV Asia and SAT.1.
His experience in movie marketing includes clientele such as Universal Pictures, 20thCentury Fox, Fox Searchlight, Dreamworks, Focus Features, Miramax, and Warner Bros.
His Fortune 500 clientele have included GM, Carl’s Jr., Bausch + Lomb, Pond’s, Covered California, Degree, GoGo, Genentech, Michael & Susan Dell Foundation, TracFone, USPS, Ubisoft, Abbott, US Army, Housing of Urban Development and Motorola.
Curt’s last 13 years have been focused on technology and innovation. With R&D projects with Apple, Toshiba and Microsoft, he pioneered interactive content for mobile, Blu-ray and multi-touch eBooks.
His latest venture is Now Now Events, an immersive retail company focused on location based entertainment for malls. Co-founded with Vicki Lynn, a world reknowned media producer, together they are combining the worlds of Fandom, Fashion and eGaming.
OUR ADVISORY BOARD
Michael Leventhal specializes in providing corporate, intellectual property and business transactional services for media/entertainment and technology companies, as well as general businesses. He has represented hundreds of startups and every type of client from individuals to Fortune 500 companies. Working with entrepreneurs and visionaries at all stages of development has long been one of Michael’s passions. Michael has been a partner in a large national firm, a co-owner of several boutique law firms and a business consultancy, a solo practitioner and a senior executive at a high flying technology company. The combination of law firm and business consultancy is consistent with Michael’s holistic approach to representing businesses, both large and start up.
Kevin Williams, the leading specialist in the international Out-of-Home entertainment sector, founder of the consultancy KWP, working with developers, operators and investors in the field. He also is the publisher of The Stinger Report, covering this fascinating sector. A well known and respected commentator and observer of the industry - especially looking at the latest immersive technology defining this emerging sector. He is the co-author of the book the "Immersive Frontier", working hard with his co-author to complete the second edition of this part-work. Kevin, is also a prolific presenter & writer on the scene, with a column in VRFocus and numerous features in the trade media.
An entrepreneur at heart, Daniel has over 20 years experience in project management and business planning. At the age of the 21 he opened his first company. Has experience living in Spain and at the United States
Working with great brands and always on the lookout for new approaches, he found in YDreams the perfect match. Daniel has won several web awards and was short-listed for a Cannes Cyber Lion.
Jayne Rafter is the Owner & Publisher of RLI, the world’s only global retail and leisure magazine established in 2004 and the Global RLI Awards which celebrate retail and leisure excellence on a global scale now in its fourteenth year. Jayne has over 25 years, experience in the sector and a proven track record for publishing well-respected, high-quality magazines. Jayne has presented at awards and conferences around the world and is renowned for her public speaking. She has previously been secured as a key speaker at many international Retail Real Estate events including MAPIC & MIPIM Cannes, ICSC Europe, MECSC, EXPOREAL and Cityscape to name a few. Jayne is an excellent networker and has enviable contacts and relationships with retail and leisure CEOs globally. She is also the Founder of RLI Connect, the world’s only Global Deal-Making event, haven taken it to London, Dubai, Istanbul and this year the US. Jayne’s renowned reputation internationally has enabled her to connect retailers, leisure operators and entertainment concepts with potential partners, operators, owners and developers worldwide.
A global marketing executive with 20 years of experience in the entertainment, sports and real estate sectors. Amy has worked with iconic brands like National Geographic, DreamWorks Animation, Disney and Major League Baseball. She has lead multiple marketing and brand campaigns for live touring shows including Ringling Bros, Disney On Ice and DreamWorks How To Train Your Dragon Live Spectacular. In the real estate sector, Amy collaborated with DreamWorks and National Geographic to create dynamic retail entertainment concepts including DreamPlay in the Philippines, DreamPlace holiday experience in select US and UK shopping centres and the soon to open National Geographic Ultimate Explorer in China.